by Alessio SciurpaWhat can one blog do to change the world? Is the question asked by the organizers of Blog Action Day 2009.
The answer: not much, but fortunately there are many blogs!
Precisely for this Blog Action Day 2009 invites all the blogs on the planet to join the mobilization of a day, today 15th of October, in which all the bloggers posting on the same theme. This year's theme is climate change. Focusing on global warming "just as our leaders prepare to meet in Copenhagen [...] to agree on permanent solutions to this emergency," says the promoter Robin Beck of change.org.
Blog Action Day is an annual event that unites the whole world Blogger to post the same day a post on the same subject with the purpose of bringing attention to an issue of global importance. BAD 2009 will be the largest-ever social change event on the web. Anyone can make their views known, may join bloggers from every corner of the planet, launching discussions on the theme of climate change.
Three simple steps to join the initiative: register, promote, take action. And then post on climate change or issues related to it, such as renewable energy, impact on the future of our children or direct experiences. Or, again, the relationship between environment and economy. The slogan of the initiative is "One day. One problem, thousands of voices. "
A substantial 2.0 communication mode, which invites the visitor signs up to promote the event on the major platforms, twitter, facebook for example, and through periodic reminder. When registering, you can already express their preference for the theme of 2010. To choose the theme of the environment, thousands of people who have voted. The initiative works, as demonstrates that the members have gone in one night from 6936 Blogs from 135 different countries, to 8054 and 143 countries, when we post it. Including: Google and Mashable, Autoblog and TMZ, NGOs like Greenpeace and WWF and Mediapartners as Current. But individuals also.
We couldn't not join in!
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