Tuesday, November 2, 2010

007: in the service of the environment


by Paolo Ghiga

Looking alluring and sly but decidedly so. Charming, confident, courted by women all over the world, in alternative international locations where he earns his living as a handsome actor who is committed to the environment and the social issues: of Pierce Brosnan, former James Bond, keeps very busy.

The famous Irish actor, born in County Meath and having moved to London at the age of 11 years, recently participated in the company of World Bank President Robert Zoellick, and the President of the National Geographic Global Media, Tim Kelly, in their presentation in preview of the film "Great Migrations".
More known to the general public for the four blockbusters where he portrayed as the intrepid and gloomy James Bond [GoldenEye in 1995, Tomorrow Never Dies (Agent 007 – tomorrow never dies) in 1999, The World Is Not Enough (Agent 007 – the world is not enough, 1999) and Die Another Day (Agent 007, die another day, 2002], plus many other successful films, Brosnan is also very active outside the set.

He presides over, in fact, such a foundations as for the fight against cancer, the evil that deprived him of his first wife, Cassandra, in addition to supporting key environmental causes, such as the defence of the beach in Malibu, Calif., and works with his wife Keely Shaye Smith, journalist, in Natural Resource.
Her efforts allowed him to receive the Golden Camera Award 2007 for his commitment to the environment, in addition to many other awards (including an honorary degree from the University of Cork and the honorary title of the Order of the British Empire (OBE) conferred by her Majesty the Queen).

On the occasion of the presentation of "Great Migrations", an ambitious National Geographic documentary of which required more than two years of shooting, Brosnan made a speech in the headquarters of the World Bank in Washington in front of many members of 187 delegations around the world present for the annual meetings of the institution and the International Monetary Fund.

The primary goal is to try to increase international awareness and raise awareness of the world leaders on threats to biodiversity and extinction risks. The video documents the migrations of many animal species and emphasises the swinging climate change that is changing the lives on our planet.

You can watch the projection of these images from 31 October, every Sunday evening for six episodes, plus a special on Nat Geo Wild, channel 405 of Sky, and on National Geographic Channel HD, channel 402. You will follow different migration, not broken down by species, but into themes, such as travel, food, reproduction, etc.

It is a colossal job. «It's the most ambitious project in history television group», said Steve Burns, Vice President of National Geographic.
Of course everything is not enough: it is necessary to assess and examine very carefully the countermeasures to be taken to protect the species most exposed to genocide determined by changing conditions of life.

Mission impossible? The title of this film could be: "007 and the environment: the world can't wait". Another challenge for the Irish 007, certainly the most arduous of his career. Good luck, Pierce!

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