by Silvia Musso
From February 12 to 19, meanwhile on the stage of the Ariston Theatre singers and international guests will alternate, all seasoned with a handful of gossip, rumors and scandals, out of the theatre, the streets of Italian city of Sanremo will be filled with parallel events through Sanremoff . The famous box of side events at the Festival of Italian Song, created by Pepi Morgia, is characterized by many events: showcases, presentations of books, exhibitions as well as debates, music and performance spaces.
The really important news of Sanremoff 2011 is the realization of the Water Festival scheduled for Thursday 17 and Friday, February 18. This is one of many events coordinated by the referendum campaign "2 yes for the water as a common", the initiative launched by the Italian Forum for water movement to promote public referendum to abrogate the two approved last January 12 by Constitutional Court and the gathering of one million and 400 thousand signatures.
After selecting the winning logo that will characterize the campaign - on the background a blue water bubble with a hand with a pencil that crosses yes - and video posts by Italian artists Elio e Le Storie Tese and Pietro Sermonti downloaded from the referendum website, the next event on the agenda is the Water Festival in Sanremo.
The communicative approach of the two days will be characterized by "flashmobs" in the center of Sanremo, made by street artists of the National Federation of Street Arts and activists of the Forum, the involvement of radio and television stations for the issue of interviews, a Conference Release of CIMAP (Committee for the Defense of Water public in Imperia) to present the Festival of Water and public meetings with voice, sound, images and readings on the water.
The two days will end Friday, February 18 with the free concert attended by Andrea Rivera, Niccolò Fabi, Lorenzo e Simone dei "Mercanti di liquore" and Nadamas. For those not able to go to Sanremo, is also provided web streaming of the concert, which is accessible from the site of the referendum Committee.
"The Water Festival in Sanremo on 17-18 February - says Giorgio Caniglia for the Coordination of Imperia public water - has been chosen as the first major event of the referendum campaign. The Festival of Sanremo is the most important media event of the year in Italy: a time when television, radio, newspapers will all be present. It is an unrepeatable opportunity, therefore, to be seen and talk to the "general public" because we know that if we want to win the referendum, we must come to everyone. So in addition to the score with the final concert, we will do animation in the streets and squares of Sanremo with the participation of street artists, thousands of blue balloons to involve not only the media, but also the families".
Sanremo this year will be remembered not only as the capital of Italian music and flowers, but also as a place of encounter and reflection on a current and delicate issue which is linked to the future of all Italian citizens.
No comments:
Post a Comment