by Alessio Sciurpa
America's Greenest Campus is the first US contest between colleges to save energy and reduce the carbon footprint of their campus communities. The contest is a partnership between Climate Culture and SmartPower with support from the US Department of Energy. The America’s Greenest Campus contest is being kicked off with a video from BarelyPolitical.com featuring Obama Girl that encourages young people to follow Obama’s lead, join the green movement, and “Save Their Energy” by joining the AGC contest. The video can be seen online here.
The contest runs until October 5, 2009 and winners will be announced in two areas – the school with the most participants and the school with the most carbon reductions per participant – on October 12, 2009. Each winning school will receive $5,000 in cash prizes to be used towards sustainability initiatives on campus.
An interesting campaign that aims to influence young adults to change their behaviours and their relationship with the environment, trough a contest that increase their participation.
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