Europe reduces

by Eleonora Anello

Terrible monsters persecute the French. At home, at the supermarket, at work. They seem invincible. Only a few eco-gestures may weaken them. Yes, because these beasts are made from the waste that each citizen produces. Through the campaign “Réduisons vite nos déchets” (Quickly reduce our waste), ADEME, the Agency for the Environment of the French government, participates in the European Week for Waste Reduction. Especially through 3 simple and entertaining video, Ademe sensitizes people to produce less garbage. Become ambassadors of the campaign is very simple, just spread the message by sharing and discussing the material with friends. On the site are tips, best practices and, for those who have a blog or a website, it is possible hosting the widget to get daily advice on how to produce less waste.

In Catalonia, for the Setmana Europea de la Reducciò de Residus has chosen to focus on a specific sector, the tourism. Part of the campaign is dedicated to the hotels that are invited to switch to more environmentally friendly behaviours that are good for the environment than even the economy, by attracting more tourists and while reducing operating costs.

In Brussels for the Semaine Européenne de la Réduction des Déchets is provided free entry to the Public Aquarium where they were set up of information points. Also, open doors to composting sites for the most operated by associations. Here the public is encouraged to bring their organic waste. Are then organized the mobile collection point in the market towns across the wheelbarrow to collect the waste merchants and, for to create awareness to the customers to continue to differentiate at home, will give away container compost.
Great importance will be given to the students. The Institute of Industrial Design La Cambre (National School of Visual Arts) is organizing an exhibition of objects created through the packaging of products consumed. Will demonstrate how waste can be turned into design objects repurchasing its own functionality.
The association takes care of the youth centre of Marolles, however, will manage the children in a particular bar where you can eat only wholesome foods which, among others, are transcriptions from packaging. In this week the small consumers thus realizing how much waste they produce by eating crisps and snacks that, besides not represent healthy foods, pollute a lot.
For older children of the KTA Jette will be held on the "Fruity Cool Day": removed the vending machines of candy will be room for the markets of fruit. In many other schools the week will begin the consumption of water from the tap.

Many actors for many actions in the region of Oporto (Portugal) for the Semana Europeia da Prevençāo de Residuos. Projections, recovery of past traditions, concerts, exhibitions of waste processing, collections of clothing, books, games and electronic materials to donate to the neediest organized, especially in schools. Among the various initiatives in Mapad the exchange of old light bulbs in favour of those with low consumption. Large billboards, involvement of the media, stickers for not receive "junk mail" in the hole, training, and even sending letters and homilies of awareness also part of the parish... in the hope that aid arrives also from heaven!