Friday, February 4, 2011

The children and WWF to protect species at risk

by Paolo Ghiga

"Power to children!" was the motto of Scrappy-Doo, grandson of the famous Scooby-Doo, cartoon of the Hanna and Barbera company: United for the environment, the new project thought by WWF to engage primary school children in the fight for the preservation of nature, has been born, let’s say, under this motto.

With the release of the film Animals United, which sees protagonist all animals traveling to reach the table of the World Conference for the environment and to require the heads of State of the various Nations final action for the protection of the ecosystem hit by man.

The project, presented on 13 January in Rome and with the possibility to participate until February 28th, envisages that a screenplay as graphic or literal, based on environmental issues contained in a special information kit specially created for children by the organizers.

A jury of experts of world cinema will choose the winning screenplay that World TV will use to create a cartoon distributed on DVD. Note that the proceeds will be donated to WWF as the Fund for the implementation of measures of protection of animal and plant species risk extinction. In the meantime held two previews beneficial in Rome and Milan, on Sunday 16 January, whose proceeds was donated to the project of preservation of WWF 20 species for a living planet; United's godmother for the environment is the actress Gabriella Pession.

Interesting observations from Fulco Pratesi, Honorary President of WWF Italy: he explained that the initiative is particular and unique and frees the imagination of kids, feeds their sense of responsibility on a sensitive subject and makes them satisfied of bringing a real contribution to the cause of the species most at risk.

The President wants to underline that children and young people have always been an important resource and an excellent ally of WWF, the battle for the conquest of the oasis of Monte Arcosu Park, in Sardinia: at that time, to save the Sardinian deer from secure extinction was organized a sale of stamps by hundreds of enthusiastic teens.

Pratesi broadens the horizon of the project then, looking at all those people who live with endangered species and that is precisely why living in the same situations of exploitation of habitats and resources.

Now more than ever, in agreement with the Honorary President of WWF, to defend species represents an investment for the new generations: they are given, as in this case, the unique opportunity to have their say on, struggling also and especially for their future.

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