In Paris, a 3 days on waste reduction

by Francesca Morra

In the heart of the Ville Lumière, in the charming neighborhood of “Invalide”; a short walk from the Place de la Concorde, from the 18th to 20th June there was talk of waste reduction and how it is possible and actually achievable in many areas of France and Europe.

Three days of intense meetings: on Monday afternoon there was the COSTEC meeting (The scientific and technic committee of the European Week for Waste Reduction), which was attended by all the national organizers (Andorra; Austria: Styrian Region; Belgium: Brussels Capital Region, Flemish Region, Walloon Region; Brazil: State of Minas Gerais; Denmark; Dominican Republic; Finland; France; Germany; Ireland; Italy; Malta; Portugal: national, Greater Porto; Slovenia; Spain: Asturias, Bizkaya, Catalonia, Gipuzkoa, Navarra, Valencia; Sweden; The Netherlands; United Kingdom: Belfast, Buckinghamshire, East England Region, London, Scotland, Wales, Warrington; this year there will also be Estonia, Hungary, Iceland and Benin) and where there were presented the results of the previous editions. And what about the future? All the committed organizations want to continue to organize the SERR, despite the uncertain future of funding for the project Life+.

Tuesday morning more than 800 people gathered at the Maison de la Chimie, for the first European Meeting on the Prevention of Waste. On stage, different actors spoke in recounting their experiences of communication campaigns for waste reduction. For Italy, Roberto Cavallo spoke of communication campaigns on composting in Asti and promotion of detergents on draught of the Province of Turin. In the afternoon a representative of the European Commission unit, Alban de Villepin, talked about the 20 years of Life+, what is it and how it is structured. Then Valerie Jouvin, chef of the EWWR, explained and presented the results of three years project. After that, Mathieu Hestin talked about difficulties, strengths and outcomes of the impact of the communication campaign under way with the EWWR. The final outcome of the communication campaign will be presented in late July. After listening to 3 point of views of many project partners (Belgium, Catalonia and Porto) Olivier Declercq (ACR) and Toomas Trapido (foundation Let do it, Estonia) have discussed the future of the "Week": the 4 "historical" partners (ADEME - LIPOR-Port - Catalan Agency for Recycling - Brussels Environnement) have made available to ACR + (Association of Cities and Regions for Recycling, Brussels) a fund to ensure coordination at European level of the EWWR for the next 18 months. During the afternoon the awards for 2011 edition were held which has been discussed last week on envi.info.

The technical conference on Wednesday, June the 20th, organized by ADEME (Agency for Environment and Energy Management) witnessed several speakers, leaders of many seminars. This day allowed participants to have more information and better understanding of some specific issues: food waste, washable nappies and incentive methods for players in regions to reduce hazardous waste. In each of these events the public has participated actively interacting with the speakers.

 The effective participation of the public showed a real interest about waste reduction. The same can be applied to public authorities and the actors who daily work on waste reduction. For three days Paris was the center of waste reduction, we hope that the work will continue on this road and it will spread everywhere in Europe (and beyond).

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SERR 2011, the European awards

by Francesca Morra

Yesterday, Tuesday, the 19th of June, the award ceremony of the third edition of the European Week for Waste Reduction was held at the Maison de la Chimie in Paris. In recent weeks, a jury of experts evaluated the awareness on waste reduction that most stood out among the more than seven thousand actions throughout the old continent (and beyond). Prizes were awarded to five categories, one for each kind of project development facing the European project: public administrations, associations and NGOs, businesses, schools and other (hospitals, nursing houses etc.). The work of the jury must not have been easy, but came eventually to a mutual agreement. These are the winners: 

Administration/public authority category: The multi-use Styria Bottle - Specialised Division FA19D Waste and Material Flow Management, Styrian Chamber of Agriculture, Styrian winegrowing enterprises (Styria, Austria) - A campaign carried out across the Styrian region as a partnership between the public administration and the private sector, to increase the quantity of “Steiermarkflaschen” (Styrian wine bottles) that are refilled after their first use.  Association/NGO: Waste Reduction Awareness Project - Junior Chamber International Izmir (Turkey) - A broad campaign involving trainings in 19 schools in Izmir, a businessmen meeting on sustainable waste management, a coastal clean-up and a booth in a supermarket. 

Business/industry: Green Week - Queen’s University Elms Village (Belfast, UK) - Several activities implemented in a residential area housing around 1800 students, including in particular clothes, books and games swapping, a cook book and the handing over of ripped vegetables for free. 

Educational establishment: 49% Less Food Wasted in Bjurhovda School Restaurant - Bjurhovdaskolan/IDA unit (Sweden) - A project to reduce the amount of food waste in the school restaurant and showing the results by putting small balls in a transparent tube visible in the restaurant. 

Other: Better take care of the environment by reducing waste - Medica (France) - A project taking place in 162 nursing houses throughout France, which involved about 10000 dwellers and 7000 employees. Activities involved for instance cooperation with school kids to knit stoles from wool bits and give them away to the red-cross association, cooking workshops and composting trainings. 

The Jury’s favourite: As a Jury’s favourite award this year, the Jury has decided to deliver a special prize to highlight the high and constant quality of the actions nominated in Catalonia during the 3 editions of the European Week for Waste Reduction Awards Competition. This special prize has been handed out to the Organiser of the Week in Catalonia, the ARC (Catalan Waste Agency). 
The full list of candidate actions is on the official website of the European SERR. 

All winners were given a symbolic plaque and the European Waste Reduction Trophy created by F. de Ribaucourt. The climate in the awards ceremony was marked by a palpable atmosphere of celebration and satisfaction, manifested primarily by the members of the European Secretariat. The award ceremony was held inside the first "Rencontres de la prevention des européennes déchets" series of conferences and meetings on the reduction of waste and the SERR, which Envi return to speak in more detail in the next week. If you wait to see what the organizers decided on the future of the "Week" save the date: European Week for Waste Reduction 2012 will take place from the 17th to 25th November 2012!

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Let’s put our bins on a diet!

by Marzia Fialdini

EU citizens produce 2% more waste every year; in Italy each citizen generates on average 10.5 kg of trash per week: quantities that have to be dramatically reduced. For raising institutions’, stakeholders’ and consumers’ awareness about the waste prevention strategies and policies enacted by the European Union, was created the European Week for Waste Reduction (EWWR), this year at its third edition. From November 19 to 27, initiatives will be promoted across the country in order to inform as many citizens as possible about simple everyday actions for preventing waste.

On Sunday, November 27, in Madama Cristina Square in Turin, from 10 am to 6 pm, to the motto: I refuse! - The commitment of all to reduce waste, Amiat and City of Turin will organize a big street party to promote small good daily habits which enable to reduce waste at source and to weigh less down on the environment. Through games, workshops, entertainment and markets, public will be able to understand the importance of using objects for as long as possible, the importance of making separate waste collection and to change bad behavior in order to reduce waste production.

Other organizations will attend the event: the Torino Province which will support the campaign on reusable nappies; SMAT, encouraging tap water drinking through the Water Bar; Coldiretti Torino, which will teach children to transplant seedlings and potted flowers with compost; the Environment Museum, with its Ecological Footprint Laboratory; the Ecologos Research Institute, which has been campaigning on reducing the packaging of communication products and has started a chain of light stores, just to name a few of the many initiatives which are present there.

Thanks to the collaboration of the CSI-Piemonte - Consortium for Information System - an online game has been created. It can be accessed from a mobile phone in order to enable anyone to face the new challenge: the effective capacity of each of us to put our bins on a diet.

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